What do you need taken off your plate?

CloudCMO® offers plug-in senior marketing. I can work however you need me to, but most commonly these four models have worked well for clients.

Brand strategy.

Anyone can copy a feature or clone a product now. What can't be copied is what people think and feel about you.

I've spent decades managing blue-chip brands and building growth-stage startups into household names. I bring that experience to a fast, high-quality, interactive process that builds standout, rock-solid brand foundations for you to build the business on - brand on a page.

  • 01 Positioning statement. A clear, defensible answer to what you are, who it's for, and why it matters.
  • 02 Messaging. The words that carry the positioning into the real world, consistently, wherever people meet you.
  • 03 House creative starters. Headlines, territories and copy platforms to show how the brand comes to life.
  • 04 A bespoke tone-of-voice checker. A web-based tool, built specifically for you, so anyone on your team - or any AI tool they're using - can check new copy against your voice in seconds.

Fractional CMO.

I started providing flexible, plug-in senior marketing back in 2014, before the term "fractional" had even been coined. Since then I've supported over 100 clients across dozens of sectors, both B2B and B2C, from two-person dreams to international listed businesses.

I work with you and your team, X days a week or Y days a month, spread flexibly across whenever you actually need me - not fixed to a calendar. All the benefit of a proven CMO, without the six-figure headcount.

No juniors, no account handlers. Whether it's one project or an ongoing seat at the table, you work directly with me, every time.

Projects.

What do you need doing that you haven't got the time, or the right people, to make happen?

Give me a clear brief, budget and deadline, and I'll make it happen for you.

  • 01 Go-to-market launch plans. Launching something new, or telling the world about yourself for the first time.
  • 02 Hiring support. Helping you define and hire the right marketing people and agencies.
  • 03 Speeding things up. Work that's stalled, and just needs an experienced hand to get it moving again.

Advisory and mentoring.

I bring my experience not just in marketing, but in sitting on the executive teams and boards of a wide variety of tech businesses. A sounding board for a founder. Experienced counsel for a marketing lead. A guiding hand for someone early in their career.

Whatever the shape, the job is the same: make sure strategy is followed at every level, and that executional ideas are as sharp as they can be.

Pick a time.
How can I help?

What can I take off your plate? Book a call or ping me an email.

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